We are currently recruiting for a Marketing Executive. Based in Istanbul - Turkey, you will support the development, integration, and execution of profitable and effective customer engagement and multi-channel marketing campaigns that will drive customer acquisition, retention, and cross-sell efforts.
You will directly contributes to the delivery of Turkey revenue target by assisting in the development and implementation of the marketing activities that targets existing and new markets.
Accountable to deliver a profitable, analytics-driven multi-channel marketing campaigns and programs that drive customer acquisition, retention, engagement and cross-selling, marketing research, web development, marketing communications and public relations support.
Contribute to any marketing and public relations initiatives within area of responsibility including offline and online activities.
Manage all trade communications and activities liaising with account managers.
Liaise on a daily basis with the media agency and ensure best media plan is produced by the agency, activities include: Print, digital, radio and campaigns.
Effectively contribute to all consumer communications and activities.
Contribute to the full execution of local events and exhibitions. Support HQ events team when required.
Initiates partnership and sponsorship activities in the market in line with the decisions made by Country Manager and related departments in Regional and Head Office
Identify, build and roll out marketing best practices maintaining marketing standards and compliance.
Build relationships and identify opportunities, and assist in achieving the team commercial objectives.
Maintaining good relationships with suppliers, agencies & media companies at all times & demonstrating a high standard of conduct and service.
Supports the creation of the marketing plan to ensure cost effective use of marketing spend.
Manage merchandise stock levels and undertake all merchandise procurement.
To be considered for this role, you must have the following:
Minimum Trade or Vocational Qualification.
Minimum 4 years of job-related experience required ideally in an airline or a similar industry
Consumer and/or trade marketing experience preferred
Advanced proficiency in Microsoft Office including Microsoft Word, Excel, Outlook & PowerPoint
Brand or Trade marketing experience, planning and analytic skills.
Proven ability to develop and maintain relationships at all levels of the organisation and across cultures, including frequent interaction at Regional area and Head Office levels.
Fluency in Turkish and English (written and spoken) is essential for this role. You must also have the right to live and work in Turkey to be considered.
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